FOR IMMEDIATE RELEASE
Date: October 3rd, 2016
Contact: Rebeca Checo, Communication & PR Assistant
The Return of Brooklyn’s Largest and Oldest Street Festival Draws in Thousands to Celebrate Diversity Within Brooklyn
Brooklyn, New York- October 3rd, 2016– Brooklyn’s ultimate street festival, the Atlantic Antic™ was held on September 25th,2016 from 12- 6pm. This year’s festival celebrating its 42nd year successfully delivered its purpose to highlight Atlantic Avenue while celebrating Brooklyn, the Atlantic Antic™ participants and its visitors. Tammy Ben-Eliezer-Baxter, Executive Director of the Atlantic Avenue Local Development Corporation (AALDC), the non-profit organization that produces the event every year states, “The 42nd Atlantic Antic™ Festival was a celebration of our Brooklyn communities and a special day to showcase our Atlantic Avenue Merchants so visitors can see all the amazing shops and delicacies we have to offer. We invite everyone to come back to our ‘Atlantic Avenue in Living Color’ post festival promotion from October 1st to the 16th to receive discounts, free giveaways and promotions.”
The Atlantic Antic™ Festival spans across four diverse Brooklyn neighborhoods; Brooklyn Heights, Cobble Hill, Boerum Hill, and Downtown Brooklyn while bringing together all visitors through the celebration of food, shopping, culture, music and the community. Food and music were represented across 10 blocks with over 500 vendors, 100 merchants and 12 live entertainment stages along the Avenue. Visitors were able to choose among the wide variety of food such as Jamaican, Peruvian, Caribbean, Mediterranean and much more while many of the Atlantic Avenue bars and restaurants offered beer and wine as a choice of beverage to be consumed within their space. The Atlantic Avenue Merchants were able to showcase their store location as shoppers enjoyed the wide range of international and local products.
With this year’s theme being ‘Atlantic Avenue in Living Color,’ the Atlantic Antic™ successfully showcased the diversity of their local merchants, vendors and visitors that participate and attend the festival each year. Sticking with its theme, the 12 live entertainment stages were filled with performances from around the world including Arabian Belly Dancers, the Young Australian Broadway Chorus from Melbourne, Australia and Wicked the Broadway Musical all performing on this year’s Atlantic Antic™ Main Stage. With other performances such as some of our program partners, Brooklyn Conservatory of Music, Mark Morris Dance Group, Brooklyn Youth Chorus, World Martial Arts Center/Happy Kicks and Brooklyn Ballet all performing on this year’s Atlantic Antic™ Community Stage, the 42nd Annual Atlantic Antic™ was filled with music and entertainment up and down the streets as visitors enjoyed the sights and sounds along the Avenue.
At this year’s welcoming ceremony on the Community Stage, Christian Haag, President of the AALDC, welcomed the crowd for a fun-filled day full of performances, great music and food as the street began to fill up with visitors from all of the five boroughs, “Thank you all for visiting the largest and oldest street festival in Brooklyn. We have so much in store including performances from our program partners from our Youth Community Scholarship Program, a jazz ensemble provided by one of our sponsors, Weill Cornell Medicine and many more.”
The Fifth Annual Atlantic Avenue Ambassador Award was presented to New York City Council Member Stephen T. Levin on this year’s Atlantic Antic™ Main Stage in recognition of his diligent work throughout Atlantic Avenue and its surrounding communities. Many elected officials such as Senator Daniel Squadron, Congresswoman Nydia Velazquez and New York City’s Council Member Rafael Espinal welcomed the crowd as they spoke a few words on Council Member Levin’s work around Brooklyn while AALDC Vice President Sue Wolfe, AALDC Executive Director Tammy Ben-Eliezer-Baxter and other members of the AALDC Board of Directors presented the award.
This year’s Kids Zone, sponsored by NYU Langone Medical Center featured a wide range of attractions for families and kids such as bounce houses, face painters, pony rides and a trackless train. Families and kids were able to enjoy arts and crafts throughout the day with other activities such as shopping and enjoying the plentiful food vendors along the way. With the theme still in action, the AALDC invites all visitors of the Atlantic Antic Festival to visit Atlantic Avenue between October 1st-October 16th for special giveaways and discounts provided the Atlantic Avenue local merchants for the Post–Antic Promotion.
The 42nd Annual Atlantic Antic™ Street Festival was sponsored by NYU Langone Medical Center, Sixpoint Brewery, Con Edison, Weill Cornell Medicine, Crunch Fitness, Emblem Health, Advantage Care Physicians, Child Mind Institute, Mount Sinai Doctors-Brooklyn Heights, St. Francis College, Zipcar, Investors, Bank, PM Pediatrics, Avery Hall Investments, Wicked the Musical, Geico Insurance, City MD, LYFT, Advanced Cardiovascular Diagnostics, NU Hotel Brooklyn, CitiBike, Pinot’s Palette, Dodge YMCA, Brooklyn Chamber of Commerce, Explore Brooklyn, the Brooklyn Borough President, Gearup and Run Corp, Savemor. Media Sponsors: NY Daily News, Topi, BRIC TV, Metro NY, Tagboard, Brooklyn Magazine, 92.3 AMP Radio, 1010 WINS, WCBS-FM 101.1, Fresh 102.7 and TGI Office Automation.
*The AALDC invites all to enjoy our Post–Antic Promotion between October 1st to 16th to enjoy special giveaways and discounts from our local Atlantic Avenue merchants.